Brokers Weekly: Barbara Keeps It Real
by Bill Cresenzo of Brokers Weekly. Although she no longer owns The Corcoran Group, Barbara Corcoran is still considered the “empress” of New York real estate, as she was called during her introduction at the Real Estate Board of New York’s Residential Management Council Leadership breakfast at the Yale Club. And the “empress” gave her subjects some advice on the New York City real estate business, from what makes a good building, to how to keep your sales force happy. Here are some highlights: A bad doorman and a poorly decorated lobby can break a sale. Corcoran recalls that when [...]

